B-FY’s presentation of its innovative passwordless Authentication as a Service (AaaS) tool in the U.S. market was a huge success, following its European launching last June in Amsterdam. The company presented its groundbraking solution in the context the Identity Week in Washington on September 11 and 12. 

The event, a two-day conference and exhibition that brings together the brightest minds in the identity sector, was the ideal scenario to present B-FY’s solution, the realization of Mr. Klaas Zwart's decade-old vision: authentication over identification for secure online access. With over €35 million in R&D and a team of technical experts, Zwart aimed to revolutionize cybersecurity.  

By launching its solution in the US market, B-FY consolidates its worldwide presence and reinforces its commitment to the battle against cybercrime and identity fraud.  

A groundbreaking solution for human authentication 

By universally identifying individuals and eliminating passwords, B-FY mitigates the growing risks of online identity theft, offering the highest standards of data protection and user privacy. Unlike traditional methods, B-FY ensures that biometric patterns remain on the user's mobile phone, eliminating the risk of sensitive data theft and preventing 100% of identity theft or online fraud attempts. 

As a technological integration partner, B-FY provides its decentralized biometrics solution for companies to integrate into their own applications, delivering a secure and innovative service to users. This omnichannel solution allows users to access both physical and digital services with the same company application. Furthermore, B-FY complies with all European data protection and security regulations, giving companies the confidence to implement new digital services while ensuring the safety of their users. 

Successful experiences 

B-FY's solution has already proven its effectiveness in various sectors, including healthcare, banking logistics, and events, among others. As an example, last year in Spain the Madrid Golf Federation (FGM) has significantly advanced its cybersecurity measures by implementing B-FY's biometric identification system, a pioneering move in the golf world. This technology ensures that only authorized tournament directors can publish results online, preventing unauthorized access and identity impersonation. 

In Mexico's fuel industry, for instance, B-FY partnered with ATIO Group, the leading provider of technology for fuel supply automation and control. B-FY’s biometric authentication system was implemented to secure the fuel loading process. 

In a pilot project involving 45 gas stations, B-FY’s solution demonstrated its ability to dramatically reduce fraud by ensuring that only authorized individuals could conduct transactions. The project was deemed a success, leading ATIO Group to plan an expansion of B-FY’s technology to additional stations across the country. 

Want to learn more? Request a free demo here.